Turmp account

Trump Accounts are a new federal program giving every U.S. child born 2025–2028 a $1,000 government-seeded investment account that grows until they turn 18. For most families, it's the first investment account they'll ever open.

about the project

about the project

Trump Accounts are a new federal program giving every U.S. child born 2025–2028 a $1,000 government-seeded investment account that grows until they turn 18. For most families, it's the first investment account they'll ever open.

client

The white house

services

User experience design

year

2026

location

Menlo Park, USA

I designed the web experience end to end, and the education module on mobile — turning a dense, rule-heavy government program into something that feels simple, trustworthy, and human. Powerful made quiet, and kind.

Open to millions of newborns, and opt-in — so the experience is what stands between a family and a $1,000 head start for their kid. Design here isn't decoration; it's whether they claim the benefit or miss it.